DIGITAL BILLBOARDS

Why Go Digital?

In an increasingly digital world, sometimes print just isn't enough to catch your audience's attention. LED Digital Billboards are the future of out-of-home advertising. Utilizing the newest technology, Digital Displays are computer controlled electronic billboards that transmit light through the use of Light Emitting Diode (LED) technology allowing multiple ads to run daily and change in seconds from the click of a mouse transmitted wirelessly through the internet.

Digital displays are quickly becoming the hottest medium for cost-effective, high-impact out-of-home advertising. With the ability to change your creative immediately, digital displays keep your creative up-to-the-moment and allow you to target your customers with the most time-relevant message. See our Idea Center link for a list of how many different industries and businesses can dynamically utilize Digital Billboards.

Advantages vs Traditional Vinyl Billboards?

Digital Billboards compete directly with TV, Newspaper, and Radio. Why use your advertising budget on media outlets that can be ignored? TV commercials can be ignored with the popularity of DVR, TiVo. Radio is ignored due to the both Satellite Radio and in car iPod, MP3 usage. Newspaper subscribership has rapidly declined as people turn to the web. Digital Billboards can't be ignored! A captive audience sees our ads 24/7. Lastly, you get more bang for your buck (Outdoor has the lowest CPM available).

Digital Billboard Locations

Digital Billboard #1: Hwy 190 in Harker Heights, TX

Burkett Media offers the ONLY 14' x 48' Digital Billboard in the Killeen, Ft. Hood metropolitan market. The sign is located on Hwy 190 @ Modoc Drive on the south side of Hwy 190 between Knights Way and Stan Schlueter Loop. The visibility of this westbound visible face is unrivaled, as the road curves the sign face is a "head-on view" for over 30 seconds with no obstructions at all, making this the best billboard face in the entire market.  This digital billboard face is visible to almost 100,000 cars per day and is located between the new Market Heights Shopping Center and Killeen / Ft. Hood Base.

Digital Billboard #2: Clear Creek Road in Killeen, TX

Burkett Media has now added a second Digital Billboard in the Killeen market.  The sign is located in the booming west end of town on Clear Creek Road at the entrance to Metroplex Hospital and near Texas A&M Central Texas University.  This digital face is visible to traffic heading southbound on Clear Creek Road coming out of Ft Hood's Clear Creek Military Gate, to all traffic exiting off of Hwy 190 headed south into town, and all local traffic headed to the high school, new retail areas, and the new Killeen regional airport.  This sign is located at a curve in the road as well giving it a "head-on view" and is also visible from the Watercrest Road stoplight along with the traffic going only 30mph this sign is as visible as it gets.

Both digital billboard faces have 10-second spots that are displayed once every minute and approximately 1440 times per day. Pricing and programs fit all budgets and cater to every clients needs. Differing from traditional static billboards, we can get you up and running the same day and offer the unique opportunity to run timely relevant ads that can be changed and added / removed as you see fit free of charge. Please visit our Rates and Info link for pricing and available programs.